Boxed Water Campaign

A friend of mine from McMaster University needed 3 images made for a school campaign about the difference between boxed water and bottled water.
The first image had to promote boxed water’s wonderfully small impact on the environment.
The second image had to portray a comparison between boxed water and bottled water.
The final image was used for a facebook banner and was meant to be eye catching and bold.

Reflecting, this project was a lot of fun. Manipulating a plain white box to convey so many messages proved to be an exciting challenge, and I managed to learn quite a bit.
Drink boxed water, it’s good for you!

Cheers,
Graham